Your subscription business is
flying blind.
Let’s fix that.
Sad Subscription Analytics connects to Stripe and puts your real MRR, churn rate, and subscriber trends right inside WordPress. No new platforms. No monthly SaaS fees. Just the numbers you should have been seeing all along.
Free to install. Founder pricing for early members.
Sound familiar?
Running a subscription business is hard enough. Not knowing your numbers makes it worse.
If you’re running memberships on WordPress, there’s a good chance you’re dealing with at least one of these right now.
You’re guessing your MRR
Stripe shows payment events, not subscription metrics. With a mix of monthly and annual subscribers, calculating real MRR means exporting CSVs and doing math every single month. You know the number is wrong. You just don’t know by how much.
Churn is invisible until it hurts
You don’t realise your churn rate is getting worse until you notice the Stripe notifications slowing down. By then you’ve already lost people you might have kept if you’d caught the trend a month earlier. You’re reacting, not managing.
The tools that solve this aren’t built for you
ChartMogul. Baremetrics. ProfitWell. They’re good tools. They’re also $100–$300 per month, built for VC-backed SaaS companies, and they live somewhere else entirely. Your business is on WordPress. Your analytics should be too.
The solution
Here’s what understanding your subscription business should feel like.
Sad Subscription Analytics syncs with Stripe and calculates your real metrics — automatically, every day, inside your WordPress admin.
Example data for illustration. Your actual metrics will vary.
Simple by design
Up and running in under 30 minutes.
No developer needed. No new logins. No external platforms to learn.
Install the plugin
Install Sad Subscription Analytics from WordPress.org. It activates like any other plugin — no complicated setup, no environment requirements.
Connect your Stripe account
Paste your Stripe API key into the settings page. SSA stores it encrypted and immediately starts pulling your subscription data.
See your real numbers
Your MRR, ARR, subscriber counts, and churn rate are calculated and displayed automatically. They update every day without you doing anything.
Who it’s for
If you charge recurring payments on WordPress, this was built for you.
SSA is for WordPress site owners running real subscription businesses — not enterprise SaaS companies, not developers building for clients, but operators who need to know their numbers.
Join the waitlist
Be first in line when SSA launches.
SSA is in active development. Sign up now and we’ll let you know the moment it’s ready — with founder pricing reserved for early members.